互联网社会学是社会学的一个子领域，研究人员将重点放在互联网如何在调解和促进交流与互动中发挥作用，以及如何影响和更广泛地影响社会生活。数字社会学是一个相关且相似的子领域，但其中的研究人员关注的问题涉及与Web 2.0，社交媒体和物联网相关的最新技术和在线交流，互动和商业形式。互联网社会学：历史概述20世纪90年代末，互联网社会学成为一个子领域。互联网在美国和其他西方国家的突然广泛传播和采用引起了社会学家的注意，因为这种技术支持的早期平台 – 电子邮件，列表服务，讨论板和论坛，在线新闻和写作以及早期形式聊天程序 – 被视为对沟通和社交互动产生重大影响。互联网技术允许新的通信形式，新的信息来源以及传播信息的新方式，社会学家希望了解这些将如何影响人们的生活，文化模式和社会趋势，以及更大的社会结构，如经济和政治。最初研究基于互联网的通信形式的社会学家对在线讨论论坛和聊天室可能具有的身份和社交网络的影响感兴趣，特别是对于因其身份而经历社会边缘化的人们。他们开始认识到这些可能在一个人的生活中变得重要的“在线社区”，作为其周围环境中现有社区形式的替代或补充。社会学家也对虚拟现实的概念及其对身份和社会互动的影响以及整个社会从工业向信息经济转变的影响感兴趣，这是由互联网技术的出现所促成的。其他人研究了激进组织和政治家采用互联网技术的潜在政治影响。在大多数研究课题中，社会学家密切关注在线活动和人际关系可能与线下人员相关或影响的方式。与该子领域相关的最早的社会学论文之一是Paul DiMaggio及其同事在2001年撰写的题为“互联网的社会影响”的论文，并发表在社会学年度评论中。在其中，DiMaggio和他的同事概述了当时互联网社会学中的当前问题。这些包括数字鸿沟（通常是通过上课，种族和国家划分的互联网访问权限）;互联网与社区和社会资本之间的关系（社会关系）;互联网对政治参与的影响;互联网技术如何影响组织和经济机构，以及我们与它们的关系;和文化参与和文化多样性。在研究在线世界的早期阶段，常用的方法包括网络分析，用于研究互联网促进的人与人之间的联系;在论坛和聊天室进行虚拟民族志;和在线发布的信息的内容分析。
Internet sociology is a subfield of sociology, and researchers focus on how the Internet plays a role in mediation and communication and interaction, and how it affects and influences society more broadly. Digital sociology is a related and similar sub-area, but the researchers focus on the latest technologies and online communication, interaction and business forms related to Web 2.0, social media and the Internet of Things. Internet Sociology: An Overview of History In the late 1990s, Internet sociology became a subfield. The sudden widespread spread and adoption of the Internet in the United States and other Western countries has caught the attention of sociologists because of the early platforms of this technology support – email, list services, discussion boards and forums, online news and writing, and early-form chat programs. – It is seen as having a major impact on communication and social interaction. Internet technology allows for new forms of communication, new sources of information, and new ways of disseminating information. Sociologists want to understand how these will affect people’s lives, cultural patterns and social trends, as well as larger social structures such as economics and politics. Sociologists who initially studied Internet-based forms of communication were interested in the impact of online discussion forums and chat rooms on the identity and social networks that might be available, especially for people who experienced social marginalization because of their identity. They are beginning to recognize these “online communities” that may become important in one’s life as an alternative or complement to existing forms of community in their surroundings. Sociologists are also interested in the concept of virtual reality and its impact on identity and social interaction, as well as the impact of the entire society from industry to information economy, which is driven by the emergence of Internet technology. Others have studied the potential political implications of the use of Internet technology by radical organizations and politicians. In most research topics, sociologists pay close attention to the ways in which online activities and relationships may be related or influenced by offline people. One of the earliest sociological papers related to this subfield was the paper entitled “Social Impact of the Internet” by Paul DiMaggio and colleagues in 2001, and published in the annual sociology review. Among them, DiMaggio and his colleagues outlined the current problems in Internet sociology at the time. These include the digital divide (usually through Internet access to classes, races and countries); the relationship between the Internet and community and social capital (social relations); the impact of the Internet on political participation; how Internet technology affects organizations and economic institutions And our relationship with them; and cultural participation and cultural diversity. In the early stages of studying the online world, common methods include network analysis to study the connections between people promoted by the Internet; virtual ethnography in forums and chat rooms; and content analysis of information published online.